We Can Solve It

This was sent to us by special contributor: Jill!

Join the We Can Solve It Campaign

Former Vice President Al Gore is launching a $300 million, bipartisan campaign to try to push climate change higher on the nation's political agenda.

The three-year campaign by the Alliance for Climate Protection will begin Wednesday with network television advertising that will include "American Idol" and other non-traditional shows that reach a non-news audience.

The debut ad, "Anthem," is posted here.

Pat Robertson and Al Sharpton just filmed an ad for the We Campaign, sitting on a couch on the beach. In the ad, now being produced, they say that while they may not agree on many things, they do agree that they have to work to save the planet.

A future couple in the "strange bedfellows" or "unlikely alliances" spots will be recorded soon: Democratic House Speaker Nancy Pelosi and Republican former House Speaker Newt Gingrich.

The campaign aims to harness the growing awareness of the climate crisis and turn it into one of the top issues on which voters make decisions.

The campaign is being paid for in part with profits from Gore's global-warming book and movie, "An Inconvenient Truth," and with the prize money from his share of the Nobel Peace Prize, which he matched.

The alliance is also raising money online through a new website, WeCanSolveIt.org.